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Latest News & Press
The Potential of Machine Learning to Auto-Adjust Resistance Based on Trainer Input
The power of simple machines meets the brilliance of smart data — and in that overlap lies the future of...
How to Design an Onboarding Process That Reduces 30-day Member Churn
There are two types of gyms when it comes to new sign-ups: the ones that celebrate every new member like...
Do Rows Build Back Thickness? – How Pulls Shape a Dense, Powerful Back
The myth is that chasing wider lats or flashy machines will automatically give you a thick, muscular back. But the...
Using Smart Home Integration to Control Commercial Gym Lighting and Audio
The data reveals a shift in how modern gyms are built and managed — and at the center of that...
Reducing Equipment Downtime: Maintenance Best Practices for Gyms and Fitness Facilities
It’s more than just having great equipment on the floor — keeping those machines humming smoothly day after day takes...
Creating a Member-Focused Facility With Balanced Equipment Mix: A Strategic Guide
Let’s re-examine the fundamentals of building a facility where every member feels seen, challenged and catered to. In a world...
Balancing Investment Between Cardio Fleet and Strength Machines: A Strategic Guide for Gym Owners
The secret lies in making every square foot of your training facility work harder for your members and your bottom...
Local SEO for Gyms: How to Rank for "[your City] Gym" and Other Key Terms
There’s a better way to dominate your local market as a fitness facility without relying solely on promotions or pricey...
Gym Equipment Essentials for New Health Clubs: What Every Gym Needs to Thrive
In my experience, it’s the right equipment lineup that transforms a good gym vision into a thriving fitness club with...
